With the constant invention of technologies, humans have shown great adaptability in each domain of life, especially in communication, and one example is the world of business cards.
Business cards are the mean through which business owners communicate with their clients. Some years back, these business cards could be seen on the Rolodexes as a tangible reminder of a person or a business. After that, state-of-art electronic business cards took place and now NFC digital business cards are the talk of the town.
What is this NFC technology, and how does it work? Let’s explore!
What is NFC Technology:
As we know, in today’s world, businesses use multiple means to share their business information like portfolios, registration forms, call or text or even through apps. To meet these needs, NFC technology is now considered one of the top priorities.
NFC is the acronym for “Near field communication”, and as the name indicates, it is a short-range wireless technology that uses radio frequencies to communicate with devices usually within 4cm or less.
NFC technology contains a chip that incorporates all the necessary information regarding the business. This chip has a short memory and can be customized through an NFC app. The most attractive feature of NFC technology is that you don’t need to be tech-savvy. Still, it is exceptionally user-friendly, and you can change the settings whenever you want, even when you have handed it over to the clients.
According to the cumulative data of 2018-2020, the use of NFC technology increased by 71%, which means nearly 20 billion enabled devices by 2020 and it is expected to have 500 billion devices by the end of 2030.
How to use NFC technology:
To use NFC technology, you will need an NFC-enabled device, such as a smartphone or a tablet. You can then use your device to access the information stored on the NFC chip in the digital business card. To access the information, you must bring your device close to the NFC chip, typically within a few centimeters. The device will then establish a wireless connection with the chip, allowing you to access and read the information stored on it.
How to use NFC technology in your business:
There are several ways you can use NFC technology in your business, including:
- As a digital business card: You can use NFC technology to create digital cards containing all your business information, such as your name, contact details, and website. Clients can bring their NFC-enabled device close to the chip on the business card when they want to access this information.
- As a marketing tool: You can use NFC technology to create interactive marketing materials, such as posters or brochures. When customers bring their NFC-enabled device close to the chip, they can access additional information or offers related to your business.
- As a payment method: NFC technology can also be secure and convenient. You can set up an NFC-enabled payment system to allow customers to make purchases by bringing their device close to the chip on the payment terminal.
In conclusion, NFC technology is a short-range wireless communication technology that allows devices to exchange information when brought within proximity. It has many practical applications, including a digital business card, a marketing tool, and a payment method. It is user-friendly and convenient, making it a popular choice for businesses and individuals looking to streamline their communication and transactions.